Social Media for Recruitment

What we do

Set up and manage recruitment focused social media channels
Carry out a top-level audit to benchmark you against your competitors
Optimise social channels like Twitter and LinkedIn to ensure brand consistency
Maintain social activity and manage all online activities
Create imagery including GIFs and employee profiles to complement content
Monitor social channels daily and suggest ways to drive engagement
Reach and engage active and passive candidates through the creation and delivery of engaging content
Build employer brands online and increase web traffic to employer sites

Why we lead the market

As leaders in the field, we optimise your careers social media pages to help build your employer brand and engage with active and passive candidates.

Our team brings an extensive knowledge of the most effective tools and best practices. We also use a range of analytics tools to deliver innovative and incisive analysis.

Our emphasis is on maximising your marketing ROI. We'll help you discover what does and doesn't work for your business.

“Enhance Media have partnered with Reed Exhibitions globally to help us to improve our candidate attraction practices. They created a social media strategy including a review of leading platforms resulting in a more consolidated approach which improved coordination and saved costs. Enhance Media designed and build a new careers page for Reed Exhibitions and project manage our social media posting. Our teams enjoy working with the Enhance project group, we respect their professional approach, customer focus and flexibility”

Global Human Resources Director, Reed Exhibitions

Using Social Media in Recruitment

Two elements will become more important than ever in the social media arena: participation and personalisation. Candidates will expect to be engaged directly with a company’s experiences and culture, which is sure to drive a rise in virtual and ‘in the moment’ digital content.

Additionally, companies that offer highly relevant content in lesser volume will get the most out of their social media strategy. Pinpointing specific groups of candidates and showing that you understand them with niche, personalised content will be more important than ever.

There's also a growing demand for viewing content within social channels, rather than clicking through to websites and blogs. This will make analytics for these channels crucial to understanding the complete application process. Since Facebook launched their Business Tools feature for Instagram, other platforms will likely follow suit in offering targeted business-focused tools.