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Paid Advertising (PPC) for Recruitment

Paid advertising reaches over 90% of internet users, and increases the number of relevant candidates to your website. Combined with detailed optimisation, PPC is one of the most targeted and successful candidate attraction channels available.

What we do

  • Provide traffic estimates for Google, Bing, Facebook, LinkedIn, Twitter, Indeed and more

  • Advise on and implement relevant targeting options to attract the right candidates

  • Utilise the latest tools to encourage high click through rates

  • Manage ongoing bid optimisation to reduce cost-per-click

  • Conduct A/B testing to encourage high conversion rates

  • Produce detailed and transparent reports, coupled with Google Analytics data

  • Manage paid search campaigns from conception to delivery, including the production of advertising copy and the creation of display graphics

Why we lead the market

 

We integrate PPC with other channels to drive maximum results.

 

Our team utilises a data-led approach to source high-quality candidates.

 

We're a Google qualified company.

 

“With the invaluable advice, implementation and continued support from Enhance Media we have been running two Pay-Per-Click campaigns for a range of positions at Dell; from Technical Support to Development Manager roles. We have seen a marked increase in the number of applications and hires.”

Recruitment Manager, Dell

PPC for Recruitment

Paid Advertising is a terrific way of helping achieve your tactical hiring requirements: It works across areas your candidates are already present in such as search engines and social media (Facebook, Instagram and LinkedIn in particular).

Results are guaranteed as you are only charged when a potential candidate visits your careers site:This allows recruiters to directly attribute ROI to their advertising campaigns.

Advertisers should also be investing in smart remarketing campaigns to stay in the front of candidates’ minds -  and to drive relevant candidates back to the jobs they’re interested in. This will keep forward-thinking recruiters ahead of their competition.

Find out how Recruitment Advertising can work for you today

Get in touch

You might also be interested in

Careers Websites

Digital Strategy

Google For Jobs

Interactive Video

Analytics

Recruitment Insight

Research

Search Engine Optimisation (SEO)

Careers: DME Data & Reporting

Careers: DME Technical SEO

Careers: PPC Specialist

Careers: PPC Campaign Manager

Further relevant reading from our insight section

Recruiting in a Candidate Driven Market

Getting your Ad Seen – Optimising Job Ads for Viewing on Mobile Devices

Benefit from Google’s Expanded Text Ads

Let’s work together


Message us or call 01483 719020

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Enhance Media Ltd
4a Commercial Way,
Woking, Surrey, GU21 6ET

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