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The Rise of AI Usage by Candidates and the Impact on Employer Brand
In the rapidly evolving world of talent attraction, the rise of AI tools has become one of the major game-changing developments in our industry.
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3 Lesser Known Ways to Improve Your Candidate Attraction Strategy
Are you prepared for a second “great resignation”? During the COVID-19 pandemic, an unprecedented amount of people quit their jobs across 2021 and 2022, and experts think it will happen again.
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From Scrolling to Applying: Top Tips to Get More Job Applications From Mobile Users
When life gets busy, people look for the quickest and most convenient ways to get what they need to do done, from restocking essential supplies to staying in touch with loved ones. Where does that take place? The same screen that people spend an average of 4 hours and 37 minutes every day - their mobile devices.
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Employee Voice Is Crucial to Your Hiring Success As a Brand
When getting across the most appealing aspects of your company, who better to be a brand ambassador than your employees? Candidates are looking for authenticity and credibility – and real people are seen as being much more trustworthy than what brands communicate about themselves.
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Artificial Intelligence and Machine Learning in Recruitment
We’re all exposed to Artificial Intelligence (AI) and Machine Learning (ML) on a daily basis, in fact we probably don’t realise quite how much we use it. HR technology is capitalising on the use of AI to make efficiencies by automating the workflow.
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Why is SEO Important for Recruiters?
Search engine optimisation (SEO) is one of the key channels recruiters can use to attract great candidates to their roles. Learn why SEO is a vital part of your online recruitment marketing.
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How to Use 360 Degree Video in Recruitment Marketing
Video is now a big player in marketing methods and processes. The rise in ‘live’ features such as Facebook Live, Twitter’s First View, and Instagram increasing video ads from 30 to 60 seconds has no doubt contributed to this.
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New Google for Jobs design delivers an uplift in traffic & applications for UK employers
Google for Jobs click through rates have risen by an average of +75% after the search engine rolled out a new design in July 2024. This has greatly boosted applications for employers with pages optimised for Google’s in-built jobs portal.
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Yes, a Careers Site Can Outrank Job Boards and Even Indeed in Google Search
At Enhance Media, our work is underpinned by research and data. Our team use technical expertise and innovation to deliver solutions that help our clients improve their recruitment marketing.
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Have you Discovered LinkedIn’s ‘Connection History’ Feature?
As a recruiter, you’ll have hundreds, potentially thousands, of contacts on LinkedIn. Remembering when you connected with an individual will allow you to work out which positions you have contacted them for.
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