AI in Talent Attraction
AI is revolutionising how candidates are searching for jobs. Are you ready for it?
The importance of AI in Talent Attraction
Understanding how your employer brand is being represented in AI is becoming increasingly important.
65% of jobseekers now use AI platforms like ChatGPT, Gemini or Copilot as part of their job seeking process. This jumps to as high as 88% for students and recent grads.
AI platforms are giving candidates information and answers about your employer brand before they visit your careers site. Nearly 60% of searches end on the results page, with users finding the information they’re looking for in the AI overview without clicking to a website – a new “zero-click experience”.
Are you ready for this new attraction channel?
65%
of candidates use AI during their job search
88%
of students & recent grads use AI regularly
5.19bn
monthly visits to ChatGPT