Following Google for Jobs many international launches in the US, the UK, Latin America, South Africa, India and Canada, the key question we’ve all been waiting to answer is: How good are Google at the recruitment game? Is the quality of the traffic that the ‘for Jobs’ site is generating amazing or pretty standard? The […]



Indeed, the worldwide jobs search engine that aggregates job listings from thousands of websites, including job boards, staffing firms, associations, and company career pages, have changed their user interface (UI). Indeed was established in the US in 2004 and the beta version of the ‘pay per click’ (PPC) job advertising network was launched in 2005. […]



The days of relying on our gut feeling in recruitment are well and truly over. We need to use carefully sourced data and the right analytics in order to make the best recruiting decisions at this current time. In order to make decisions on our hiring, we should be using ‘people analytics’ or ‘talent analytics’. […]



As in the world of recruiting, social media moves like the speed of light. We blink and the channels have released new features that we need to get to grips with. If we don’t, we can be certain that our competitors already have! We can’t say it often enough, having an excellent social recruitment marketing […]



Video is the new written word from the perspective of marketing. In fact, 82% of people prefer video from a brand to social posts. Our natural human curiosity is satisfied by the visual aspect of video as we get a much better idea of a brand, than words on paper or screen can ever provide […]



Aspiring candidates will often be searching for jobs on the hop, be that on the commute to work, on a mobile device, or over a quick tea break or lunch. If your job ad isn’t straight to the point, you run the risk of falling out of their very limited attention span. We can help […]



Now we’re not saying that recruiting isn’t challenging as a whole, but we’d be here all day if we covered the lot! We’ve chosen to focus on the 4 top challenges faced by our industry today. As we’re constantly saying, recruitment is evolving very quickly. Alongside this, it’s hard to tell whether we are going […]



We talk a lot about social media in the recruitment marketing world, which is not surprising considering there are 3.03 billion active social media users in the world. Brands are putting more and more emphasis on the power of social media for marketing, in fact 91% of retail brands use 2 or more social media […]



It seems that we blink and technology moves on around us. There is ground-breaking technology being launched on a regular basis that astounds us, and appears to signal a change in the way we live and work. There is also, however, the technology that has been around for years that we can’t ignore as it […]



It could be said that your most valuable assets, and those of your candidates, lay in the infinite land of cyber space. If a breach occurs to your company IT system, you are set to lose a lot and so is anyone whose information you hold. The key question is: Do you have adequate cyber security in place? With […]