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InComm Europe Limited
Objective
A dominant player within the pre paid & gift card industries, InComm Europe (part of a $2.5 billion turnover group) provide a range of exceptional technology-based marketing solutions. Proven to adapt quickly to the constant changes and challenges that occur within the retail environment, their success means growth. Which is where Enhance Media come in. Keen to expand their Sales and Marketing channel InComm Europe appointed Enhance Media to plan and implement an effective online advertising campaign.
Methodology
With over 800 job boards catering for the UK recruitment market, understanding the intricacies of each site’s advertising opportunities will have a significant impact on the effectiveness of any campaign.
Through the National Online Recruitment Audience Survey (NORAS), and our extensive experience in planning online recruitment campaigns, Enhance Media were able to identify the most appropriate job board products for InComm Europe and provide greatly improved cost savings and efficiencies.
Results
13% of applications went through to interview and 21% to offer stage. We were also able to reduce the overall cost by 10% by refunding the discounts and commissions, and charging only for the time it takes us to do the work.
Client Quotes
“I needed to source a number of employees with a wide geographical spread, this pointed us towards using an internet based recruitment company. Enhance Media took our job specification and researched the best site. All I had to do was provide them with the details and then wait for the CV’s to come in. I have a number of other roles to fill and will be using Enhance Media again as they took away a great deal of the workload from me.”
Julia Hunter, InComm Europe Limited
